Case Study
Bianchi – a legend lives
Page 1 / 2 CASE STUDY Bianchi – a legend lives 3D Mouse: SpacePilot Pro ® Application: ThinkDesign ® In 1885, Edoardo Bianchi started his first shop in Milan, Italy. During the long history of the company, Bianchi established itself as one of the leading brands on the international cycle market, and today offers bicycles with the highest level of Italian design in conjunction with the most advanced technology. In May 1997, Bianchi joined the Cycleurope AB group, becoming part of the cycle industry worldwide. Professional cycling is unimaginable without Bianchi with so many victories achieved the brand has developed legendary status. Fabio Ferri, Chief Designer of the Engineering Department, is the creative mind of the firm. His ideas are the basis for the unmatchable designs of