INCREASED RETENTION & LOYALTY Within five months of the mobile launch of the MX tools, the average monthly number of new users aggregating in its mobile banking app jumped by 101%. As a baseline, for the year prior to implementing MX in their mobile app, BBVA Compass had seen no material increase in the number of new users aggregating external accounts. BBVA Compass knew it needed the right data engine in place to achieve its goal to increase retention and loyalty. The bank wanted to accelerate the increase of mobile usage among its customer base. "Because controlled spending and budgeting are key to long term financial health, it's important for us to have tools that help our customers do these important tasks in the platform they most prefer,” said BBVA Compass Head of Onli

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