Case Study

Atterley Road: Reach Accelerated Launch and ROI Goals

Atterley Road: Reach Accelerated Launch and ROI Goals

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Challenge Reach Accelerated Launch and ROI Goals The idea for Atterley Road came from founder Kate Starmer-Smith’s frustrations with her online shopping experiences, which too often involved visiting dozens of sites to find the merchandise she wanted. She decided to create a site that would combine compelling design, photography, and lifestyle content with a rich, smooth shopping experience. Funded by seed capital, startup Atterley Road nee

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