Case Study
Assessing SMBs’ Needs For Digital Marketing Services
GET IN TOUCH For more information, contact us at info@grailresearch.com www.grailresearch.com CHALLENGE SOLUTION CHALLENGE ASSESSING SMBS’ NEEDS FOR DIGITAL MARKETING SERVICES When a print-services company needed help in identifying common themes and behaviors across different countries, Grail Research conducted several focus-group discussions and generated key insights that enabled the client to develop an entry strategy for these services.