Follow Branch CASE STUDY Airbnb boosts mobile app install rate by 19% using Branch’s powerful linking infrastructure Airbnb, the community marketplace providing access to millions of unique accommodations and experiences in more than 81,000 cities and 191 countries, knew that getting mobile right was critical to their strategy. When they saw an opportunity to ensure marketing links worked across every digital entity (particularly the mobile app, where users have been proven to convert up to 6x more often than the mobile web), they jumped at the chance. Airbnb uses Branch’s mobile-optimized linking across every marketing and product channel to drive mobile app installs, save significant development time, and provide ideal user experiences. Ready to ignite your mobile growth?

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