Case Study
AEG Turns The Tide From Malaise To Momentum
CASE STUDY AEG TURNS THE TIDE FROM MALAISE TO MOMENTUM Situation • A $200+ million, publicly-listed manufacturer with four business units was stuck in a state of malaise, as strong international operations masked stagnancy and ongoing losses in domestic business units. • Slow and steady deterioration in earnings eventually caused severe erosion in the balance sheet, and the Board formed a committee to address underperformance. • AEG was engaged to develop a comprehensive strategic plan that would address weakness in the business, reverse the downdraft, and raise value. Strategic Approach • AEG performed a comprehensive evaluation of the Company’s financial and organizational structure to identify the root causes driving underperformance and the lack of accountability among busine