Case Study

ACE HARDWARE

ACE HARDWARE

Pages 2 Pages

MOOD+ACE HARDWARE ABOUT ACE HARDWARE Known across the U.S. as “The Helpful Place,” each Ace Hardware location prides itself on an unmatched dedication to great service and the local community it serves. Family-owned and operated by Bob and Donna King, Seaboard Ace in Raleigh, NC lives and breathes this mission every day with open doors, open ears and a promise that every customer deserves: “Helping you is the most important thing we have to do today.” Seaboard Ace is fittingly tucked away in Raleigh’s historic Seaboard warehouse district, where the shelves are fully stocked, the walls are decked with vintage mid-century décor and customers are addressed on a first-name basis. They even deliver parts to homes in a shiny red 42’ Ford Panel Delivery Truck, often parked out front of the

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