Accent Map Client: Expedia Market: UK Campaign URL: https://accent-map.expedia.co.uk/ Did you know there are over 56 officially recognised local dialects in England? From Scouse to Brummie down to Kentish and Bristolian, most Brits with a keen ear can pick up on the different variations. How well do you know your Geordie from your Lancastrian accent though? We built The Accent Map to allow users to test their knowledge in a fun and interactive way, as well as browse through the range of accents across the land. This fun and quirky campaign reminds users of the stark variations between the regions across the UK. Objectives Expedia approached Verve Search asking us to create a campaign that would: 1. Achieve top-tier, authoritative, editorially valid links that increase site authority. 2. G

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