Fisher & Paykel, a global appliance brand, needed reliable, scalable connectivity to support its interactive in-store digital displays across multiple countries. Partnering with AT&T Business, the company deployed AT&T Global SIM and Cradlepoint routers, enabling real-time updates and engagement without relying on local Wi-Fi. The fully managed solution provided global reach, reduced internal workload, and enhanced customer experience. Combined with AT&T’s SD-WAN and cloud solutions, Fisher & Paykel streamlined its infrastructure, maintained a cloud-first strategy, and empowered its innovative displays—allowing customers to explore products in immersive, life-size detail worldwide.

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