1 1 888 99 FLARE | enterprise@cloudflare.com | www.cloudflare.com A SaaS Provider Survival Guide Performance, Security, and Encryption Essentials for Online Applications1 Executive Summary The SaaS market is expected to grow by 196% from 2016 to 2020.1 As the SaaS market continues to swell and become an integral component of business infrastructure, security and performance remains top-of-mind for both SaaS providers and their customers. As this growth continues, SaaS providers will face increased competition in delivering the most secure and performant applications to customers. Underperforming applications and those vulnerable to attack will inevitably experience a negative impact on revenue, end user engagement, brand reputation, and customer churn. For an important su

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