A leading poultry company in the southern U.S. implemented KnowBe4 to address growing human-related cybersecurity risks among its 8,000 employees. After an incident caused financial loss, the team launched formal training using KnowBe4’s KMSAT platform. An initial phishing test revealed a 17–18% susceptibility rate, which dropped to 2.6% after a year of monthly training and testing. The solution was easy to deploy and well-received by leadership due to its transparency and actionable metrics. Beyond reducing risk, the program improved employee-IT relationships, fostering a collaborative culture around cybersecurity awareness.

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