Case Study

A leading internet and catalogue home shopping company wanted to improve efficiencies of their paper and online catalogue creation process

A leading internet and catalogue home shopping company wanted to improve efficiencies of their paper and online catalogue creation process

A leading internet and catalogue home shopping company wanted to improve efficiencies of their paper and online catalogue creation process The business We worked with the marketing and creative departments of a leading internet and catalogue home shopping company, with over 30 clothing brands and a turnover approaching €1 billion. This strongly growing business continues its strategy to migrate from catalogue to internet selling. Their needs The client wanted to improve process efficiencies within both their paper and web based catalogue operations. The primary aims were to focus on reducing cycle times for the creative process, and improving quality of catalogue content and presentation. How we helpedBecause of the rapid growth of the company, several large IT rollouts were taking place.

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