DESIGN • TRANSFORM • RUN A European bank harnesses technology, data and process to increase productivity and reduce TCO GEnErATin G CApiTAl MArkET s iMp ACT Case Study Client industry Business need addressed Genpact solution Business impact A leading European investment bank Capital markets Replacement of a legacy, internally developed sales-activity monitoring application, profit-and-loss (P&L) aggregation, and reporting system that is used from front office to back office to improve productivity, drive higher volume and introduce new products Highly customizable, modern system with a complete overhaul of the reporting framework. Usability and integration with existing applications and data were also high priorities Since the previous system was based on technology that

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