Case Study

“A Cost-Effective, No-Brainer Solution to Optimising Your Site”

“A Cost-Effective, No-Brainer Solution to Optimising Your Site”

Pages 7 Pages

“A Cost-Effective, No-Brainer Solution to Optimising Your Site” Destination NSW is the lead government agency for the New South Wales (NSW) tourism and major events sectors. Their goal is to advance the economic and social benefits of the people by promoting tourism and events in Sydney and NSW. Industry: Government Institution: Destination NSW Case StudyWith over 20,000 tourism products across two consumer websites and some products linking out to third-party sites, Destination NSW was struggling to keep up with basic quality assurance issues such as broken links. PROBLEM: Keeping Up With Quality Assurance IssuesWhen the need for a web governance solution arose in the company, Destination NSW’s Senior Officer, Dean Spouszta, was tasked with the job of researching for a so

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