Case Study
21c Museum Hotel Market & Economic Impact Study
21c Museum Hotel Market & Economic Impact Study Lexington, Kentucky HSP completed the feasibility study and rebate application review for the Kentucky Tourism Development Act tax incentive program for a 21c Museum Hotel in Lexington. HSP’s work included a market analysis, financial and economic impact modeling. The project is a 92-room boutique hotel and is unique in that it is housed in the Fayette National Bank Building and features rotating contemporary art collections. The idea behind the project is to stimulate and activate Lexington’s downtown area and benefit the local and state economies by renovating a historic structure, drawing more tourism, generating a cutting-edge cultural activity and inducing culinary tourism via a destination restaurant. A full analysis was con